The Visual Persuasion Checklists 2.0

How do you maximize the persuasiveness of your message?

• Which graphics work best?
• Does it matter which font you use?
• Should you color your headlines? What’s the proper function of the layout?

Get the answer to these questions and more.

How to clarify and amplify your message with visuals to gain more readers and believers.

The Visual Persuasion Checklist 2.0 is updated for 2024. It is a 24-page PDF that explains how to maximize your persuasiveness with design.

It’s not pretty but it does contain powerful tips and strategies. I’m putting it out “as-is,” because they have been very useful to me, and I constantly see designers making basic errors that are so easily fixed. Fixing just a few of the issues I cover in my checklists, will significantly boost readership and the persuasive power of your work.

For a limited time, it is 29% off, and you get a bonus PDF with a visual persuasion breakdown of three great ads.

The Visual Persuasion Checklist 2.0 is designed to be concise and practical, no fluff.

The 24 page PDF covers topics such as:

• What the nature of consciousness means for visual persuasion
• The neglected aspect of visual persuasion that most designer miss
• The importance of layout and the visual flow your layout should adhere to
• When to use graphics and when not to
• The top three things you should use graphics for
• 6 proven ways to choose the content of your graphics
• 15 tips for using video and motion graphics

Forward me your receipt and get  the Visual Persuasion Ad Breakdown Bonus

• The Contrast Caveat: Contrast is a powerful technique in design, but there is one important place in advertising you absolutely should not use it.
• 3 great ads to analyze and copy, with my thoughts on what makes these ads visually persuasive
• One powerful but dreadful ad to learn from

The new version for 2024 is 29% off right now, so don’t wait. Add these practical tips and strategies to your toolbox now, and boost your conversions and sales.